Future of social networks presentation by Charlene Li

This is a good overview about some aspects of the future of social networks by Charlene Li. I enjoyed the part on the open stack vs. facebook connect but thought the part about revenue was a bit weak - no real groundbreaking thinking there. Having just implemented Facebook Connect at Takkle (free registration required), I agree that it's going to be a key piece of any 2009 content/social site - it's just too good to pass up on. Also check out Glue which could be an interesting way to span the networks.
The Future Of Social Networks

The Future Of Social Networks

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Speech "The Future Of Social Networks: Where We Are Today" given on Thursday, Jan. 22, 2008 to the San Francisco American Marketing Association at the offices of Adaptive Path. Focus is primarily on the marketing and advertising opportunities in social media in the future.

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Social gaming is the evolution of casual online gaming

Mashable last week has a good post covering the emerging field of social gaming that companies like zynga, and SGN are aspiring to dominate. Zynga etc. are the natural evolution of first gen online casual gaming companies like Oberon Media; whereas Oberon went to portals (MSN) for distribution, Zynga etc. go to the social networks. As far as I know, one of the issues that Oberon is/was constantly facing is that the margins on these games get thinner and thinner as the traffic owner (portal/social network) and the game developer ask for increasingly larger shares of the revenues.
It'll be interesting to see whether they can work out rev-share models that make it attractive enough for all parties (developer, zynga etc., social network) to work together and provide value (read: ways to kill time) to consumers on social networks. Another interesting company in this space is Bunchball which offers a suite of products to help site owners drive engagement through games, rankings and avatars.
As someone on the social network site here at Takkle I'm excited about all of these coming to market as they are developing interesting applications to plug into our network and thus serve our users.