Friday, April 22, 2011
Wednesday, April 20, 2011
Just saw this on Facebook today - http://screencast.com/t/5gn4ttek75U - why are they adding a 160x600 ad unit to their newsfeed page? Advertiser request- doubt it. Opportunity to increase bulk/ remnant ad sales - probably yes. And 160x600 units are somewhat scarce...
Interesting move nonetheless - but maybe this is just a test
Tuesday, April 19, 2011
Check out these amazing stats from Youtube (source: http://www.youtube.com/t/press_statistics#); over 700bn playbacks, over 2bn monetized views per week (about 15% of total views) and more than 100 million mobile views. Unleash the inventory on us, Google and you shall rapidly accelerate the decline of TV $ and the rise of online video advertising!
By Christian Busch on Tuesday, April 19, 2011